Pu'er tea investment analysis: 2019 without a price list is destined to be uneventful
In 2018, a regional hailstorm reduced Maocha production by less than half, but it could drive the growth of Maocha in the entire Pu'er tea market.
In 2019, Yunnan has experienced a large area of drought, and some tea mountains have not received heavy rainfall for several months. Maocha production has been reduced by more than 40%, but the market is as stable as Mount Tai. Not only has the price of Maocha not increased, but prices have even dropped in some hills. Compared with the hustle and bustle in previous years, tea farmers and tea merchants were surprisingly quiet this year.
In the absence of an increase in tea prices, for every 10% drop in output, tea farmers' income will be reduced by 10%. The tea mountain production has been reduced due to drought, and the income of tea farmers this year is bound to drop accordingly. In the past days, almost everyone believed that tea farmers had the initiative in tea prices. If a certain amount was added every year, tea drinkers would often pay the bill. Now that quantitative changes have caused qualitative changes, the market has finally reached a critical point. How to get back on track smoothly is the most important thing at the moment.
Pu'er tea is a drinkable antique, and many people buy tea for collection. A large portion of these collections will be circulated back to the market. From 2007 to now, a small reincarnation has just been completed. Mid-term tea will also enter the market in large quantities. New tea, mid-term tea, and old tea will begin to share the same market, which is the drinking and consumption market. How big is the Pu'er tea drinking market? Even the most professional tea merchants cannot give an answer.

Since the market has reached a time when it has to change, the next question is how to change. First of all, the price of tea must comply with market rules. Since the characteristics of Pu'er tea are that the older it gets, the more fragrant it becomes. The price of Pu'er tea from the same hilltop, same brand, and same storage must increase sequentially from new tea to old tea. Unless the situation of new tea being more expensive than old tea is broken, it will be difficult for the market to achieve full prosperity. After all, saving new tea and drinking old tea should be the norm in the Pu'er tea market. The process of speculating on new tea and preserving the old tea eventually ended up being in the hands of tea drinkers and unable to be sold. It would be surprising if there were no problems in the Pu'er tea market.
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